Abstract: Experimental and practical teaching is an important part of practicing the core value of engineering education certification and implementing the training of applied innovative talents. This paper constructs an experiment project based on product R&D, a new type of professional experimental teaching model, by combining curriculum design thinking and using product development projects as the main line. Online and offline outcomes-based education (OBE) teaching model is adopted to conduct modular and advanced teaching content design. The flexible project funding management, differentiated guidance, task nodes, and staged implementation of results are used, in an effort to significantly improve students' initiative in learning, professional skills and attainment, and stimulate their innovative thinking.